Robin Kessler - Competency Speaker and HR Consultant

Minimize, maximize, satisfice

In Uncategorized on January 27, 2011 at 10:32 pm

When I was in the MBA program at Northwestern’s Kellogg, I became very aware of the terms minimize, maximize, and satisfice. I still think they’re important today.

Think about how to distribute your resources or make the best use of your energy. It is important to realize that you can’t do everything extremely well. You have to choose the most important things to maximize how much effort you use.

When I was writing my books, I made the decision to prioritize them over almost everything else in my life at the time. I kept my business running, continued teaching the three classes I needed for health insurance and benefits through the university, and remembered to pay my bills.  But other things, like sleep and housekeeping, suffered.

Many of my clients seem to want to achieve their goals without putting in the amount of effort that it takes to be successful. I really believe that you need to sacrifice something to improve – or change – your career. 

One of the most important competencies is Achievement/Results Orientation. Consider applying that competency to set and achieve your own career goals.

We all need to ask ourselves what we are willing to sacrifice to achieve our biggest goals, like writing a book or completing a degree. I admit to minimizing on housekeeping and barely satisficing on sleep to write three books in a four and a half year period.  I still believe it was worth it.


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